This advertisement sends a very positive message. In a world where most health and beauty ads feature skinny, white women, this Dove ad portrays women from all different walks of life and sizes. Their laughter and smiles portrays a feeling that they too are happy being different from what American culture tells us is beautiful. The ad exudes happiness, confidence, and it is representative of an overall success in the world of advertising.
Contact Information:
Dove
920 Sylvan Avenue
Englewood Cliffs, NJ 07632
http://www.dove.com